It seems that the Samsung Galaxy S21 series has turned out to be quite a successful outing for the company after a difficult year that left the entire industry in disarray. According to a report from Counterpoint Research, Samsung’s latest flagship portfolio surpassed last year’s Galaxy S20 family sales by 2: 1 in the first six weeks since it was launched in the US.
A lower entry point and aggressive deals turned out to be a success mantra
The report mentions that a lower entry point of $ 799 for the Galaxy S21 series was one of the key factors in the success of the new flagship trio. In addition, lucrative launch deals, extensive distribution channels for wireless carriers, and a less-than-outstanding market debut of the Galaxy S20 series at the start of a global pandemic all helped drive the Galaxy S21 series’ sales performance even further.
Counterpoint’s report goes deeper into the metric, noting that attractive trade-in and store credit agreements have attracted more customers to the Galaxy S21-series phones. Additionally, A healthy number of buyers liked the new design, especially the contoured camera module on the back that fits seamlessly against the sides instead of protruding – as was the case with its predecessor, especially the Galaxy S20 Ultra.
In 2021, a Samsung flagship was sold for less than a OnePlus flagship killer!
It seems that the $ 799 vanilla Galaxy S21 has proven to be a popular option this year. A main reason for its success seems to be the fact that there is no camera downgrade compared to the more expensive Plus model. Surprisingly, Market trends suggest that the vanilla Samsung flagship’s plastic back panel wasn’t a big red flag for buyers.
In his test, Pocketnow’s Jaime Rivera suggested whether the Galaxy S21 would be the real Fan Edition device this year. His words got a little more resonance when OnePlus launched its newest “flagship killer” phone – the OnePlus 9 – priced at $ 729. Just let it take effect. A OnePlus phone is more expensive than a real Samsung flagship!
Check out the Samsung Galaxy S21 on Amazon
Check out the Samsung Galaxy S21 + on Amazon
Check out the Samsung Galaxy S21 Ultra on Amazon
I’ve been writing about consumer technology for over three years, having worked with names like NDTV and Beebom in the past. Leaving the latest news aside, I’ve checked out my fair share of devices that range from smartphones and laptops to smart home devices. I’ve also interviewed tech managers and appeared as a moderator on YouTube videos talking about the latest and greatest gadgets.