A new COO flies into the friendly company sky of the drone supplier Flytrex.
Last week the Israeli company announced the hiring of Ben Thein as chief operating officer. Thein will lead global operations and focus on building American partnerships to expand the delivery of drones in the e-commerce and food sectors.
With 15 years of experience in management, operations and technology, Thein was most recently Vice President of Operations at Mindspace. He also worked at SodaStream as head of global business development, partnering with well-known brands such as PepsiCo, Samsung and KitchenAid.
“The past year has shown the critical role drones deployment will play in delivering the last mile across the world, and now it is time to allocate resources to roll out our services around the world,” said Yariv Bash, Co-Founder and CEO of Flytrex.
“After our partnerships with global brands in 2020, and as we prepare for even more growth in 2021, Ben’s unique experience and expertise will be a key factor in expanding our efforts to achieve widespread adoption of drone delivery in the US and around the world Promote world. ”
Flytrex flies to success
Thein’s hiring follows some of the recent wins for the drone delivery company. In September, Flytrex announced a partnership with Walmart to bring delivery of backyard drones to Fayetteville, NC
Earlier this year, in response to the COVID-19 pandemic, Flytrex partnered with EASE Drones to provide essentials to residents of Grand Forks, ND
In 2019, Flytrex worked with Northeast UAS Airspace Integration Research to validate the company’s parachute on its drone delivery packages at NUAIR’s New York UAS test site in Rome, NY
Flytrex has also been a participant in the FAA’s UAS Integration Pilot Program (IPP) since 2018 and was most recently selected for the FAA’s subsequent initiative, BEYOND, to work with the Kansas Department of Transportation, the NC Department of Transportation, and the ND Department of Transportation UAS integration.
“I am excited to join the dynamic, groundbreaking team at Flytrex, especially at a time when on-demand delivery solutions have never been more relevant,” said Thein.
“It is exciting to watch the rapid growth of the market and see so many companies adopt drone delivery, a faster, cheaper and more sustainable solution on the way to becoming the industry standard. Building on Flytrex’s North Carolina and North Dakota momentum, I look forward to delivering value immediately and expanding our presence in the United States. “
Jason is a longtime DroneLife employee with an avid interest in all things technical. He focuses on anti-drone technologies and the public safety sector. Police, fire and search and rescue.
Jason began his career as a journalist in 1996 and has since written and edited thousands of exciting news articles, blog posts, press releases, and online content.
Email to Jason
Subscribe to DroneLife here.