Scooters And One Wheels

New security marketing campaign for e-scooter customers

The e-scooter share programs operated by Beam and Neuron Mobility began in November. Two-thirds of Canberrans supported the program and wanted it to be expanded to other parts of the ACT. However, others were concerned about safety. This was the result of an ACT government poll announced yesterday, May 24th, by Chris Steel, Secretary of Transportation.

In response, Mr. Steel also launched a safety campaign for 16- to 34-year-olds, who make up almost half of e-scooter users. The campaign ensures that they comply with road traffic rules, park e-scooters appropriately and do not drink while driving.

“We expect e-scooters to stay in the ACT on our streets, sidewalks and public places,” said Steel. “But we want to make sure they are properly regulated and that people are using them responsibly.”

The ACT police have already issued more than 35 reports of traffic violations and 18 warnings between November and February. Many of these violations were committed by people using their own personal mobility devices rather than users of the shared e-scooter system, Steel said.

Managers from both companies said they would be working closely with the ACT government on the security campaign.

Beam (the purple roller) would promote the campaign through its social media channels, in-app safety quiz and safety days, Ashan Sanjeeva said. He suggested how users could improve behavior.

According to Richard Hannah, neuron mobility (the orange scooters) has boosted safety through refunds for helmets or parking tickets for specific areas.

On Facebook, Mr Steel Canberrans recalled:

  • Wear a helmet – don’t risk ending up in a hospital bed!
  • Parking responsibly – this will keep our city beautiful and make it convenient for the next user. Park your e-scooter away from the main route and away from stairs, ramps, tram stops, bus stops and entrances or exits.
  • Give in – ring the doorbell as you approach pedestrians and overtake on the right. Travel at a speed that is reasonable and safe for the environment in which you are traveling and respect pedestrians and other trail users.
  • Drive responsibly – just like driving a car or riding a motorcycle, road traffic rules apply when driving an e-scooter. So be aware and take responsibility!

The ACT government is reviewing the e-scooter sharing system to see how safety and regulations could be improved and whether the system should be expanded. The results will be published in July. The review takes into account speed limits, geofencing, the need for more e-scooters, and what other jurisdictions around the world have been doing.

Mitchell Traders wants the e-scooters to be brought to Gungahlin. Trades use them to commute to construction sites, said Mr Steel.

Similarly, Beam users wanted the system extended to Gungahlin, Woden, Tuggeranong and Belconnen, Sanjeeva said.

“We’ll take the review seriously,” said Steel.

“The recommendations are made available to the government. We will take these recommendations into account and improve the system in the future. “

See also:

Related Articles