GoPro’s The successor to the Hero 7 is expected to be released on October 1st, as the action camera manufacturer has published a teaser with the date on its official website. The slogan “This is action.” appears over a quick-cut mash-up of a variety of footage including off-road racing, underwater diving, and close-ups of Frank Zapata (or someone else with a jetpack) flying around along with the date.
The mostly shaded image above is what we get closest to an official product shot, but we’ve seen leaks from the photo rumor website Photo Rumors suggesting a redesign with additional expansion options for expanded accessories, including front-facing ones Display monitors and external flash. In addition to the new optional housing and accessories, these leaks also include some potential specs, such as a new GP2 chip to support integrated image stabilization, better lenses and image quality, and a new 12MP sensor.
With Hero 7 from GoPro, HyperSmooth stabilization was introduced, which, thanks to the advanced digital stabilization technology developed by GoPro itself, delivers gimbal-like results without the actual gimbal. With the DJI, the strongest competitor on the market to date was also presented this year Osmo Action, a GoPro-like action camera from drone and gimbal manufacturer DJI, which is at least equal to the Hero 7 in terms of stabilization and quality and offers additional functions for the vlogging market, such as a built-in front display.
The slogan “This is action.” could actually be interpreted as an excavation against its newest rival, as action is capitalized and the DJI camera is literally referred to as “Osmo Action”. Hopefully, GoPro will indeed get a little keen on its competitors as it is a market that could definitely benefit from real competition at the higher end of the category.