In line with the passenger car industry, the two-wheeler manufacturers ended 2020 with a slightly satisfactory result. However, it remains to be seen whether the sales momentum can be sustained in 2021. While the numbers of six two-wheeler manufacturers indicate growth compared to the previous year, the numbers have fallen by 29 percent compared to the previous month, which is 7 percent more than in the previous month. Let’s take a look at the six OEMs that have released their sales / shipping numbers for December 2020.
- The sales figures for December 2020 are better than in December 2019
- Royal Enfield and Yamaha both posted year-over-year sales growth of over 30 percent
- Honda Motorcycle & Scooter India sales were down 41 percent month on month
Hero MotoCorp: 4,47,335 units / 5 percent
The world’s largest two-wheeler manufacturer Hero MotoCorp sold around 4,47,335 units and recorded year-on-year growth of 5 percent (December 2019: 4,24,845). That total included 4,15,099 motorcycles and 32,236 motor scooters sold during the reporting period. On a monthly basis, this is a decrease of 24 percent since 5.91,091 units were sold in November 2020.
The company further consolidated its market leadership by posting its best third quarter with 18.45 lakh units sold from October through December. This corresponds to a growth of 19.7 percent compared to the corresponding quarter of the previous financial year (FY2020).
Honda Motorcycle & Scooter India: 2,42,046 units / 5 percent
A sign that demand has continued to recover after the festival season, Honda’s sales continued to grow for the fifth year in a row in December. Honda’s domestic sales rose 5 percent in the final month of 2020 to 2.42,046 units from 2.30,197 units the previous year. However, on a MoM sales basis, HMSI is seeing a 41 percent decline after selling 4,12,641 units in November 2020. With exports of 20,981 units, Honda’s total sales closed at 2.63,027 units in December 2020, up 3 percent from 2,55,283 units last month.
Yadvinder Singh Guleria, Director of Sales and Marketing at Honda Motorcycle & Scooter India, said: “After the positive retail and wholesale traction in December 2020, we are starting 2021 with renewed hope. The third quarter was the first quarter after a long time positive sales. Some growth is also expected in the next two quarters due to the low base effect, but really positive growth and market expansion may take some time. “
TVS Motor Co: 1.76,912 units / 13 percent
Chennai-based two-wheeler sales of Chennai-based two-wheelers rose 13 percent, recording 1.76,912 units in December 2020, down from 1.57,244 units in December 2019. The company had sold 2,47,789 units in November 2020, a decrease in MoM Sales by 29 percent. Motorcycle and scooter sales amounted to 1,19,051 units and 77,705 units, respectively.
Although the two-wheeler’s exports were impacted by the Cyclone Nivar last month, the company posted 81,327 units in December 2020, 39 percent year-over-year growth.
Bajaj Auto: 1,28,642 units / 4 percent
Bajaj Auto saw MoM sales decline 32 percent (November 2020: 1,88,196 units). In India, the company recorded sales of 1,28,642 units, a growth of 4 percent. compared to 1,24,125 units in December 2019. Exports rose 31 percent to 2,09,942 units.
The Pune-based two-wheeler manufacturer recently became the first two-wheeler company to operate globally Cross a market cap of Rs 1 lakh crore. This market capitalization is significantly higher than any other domestic two-wheeler company.
Royal Enfield: 65,492 units / 35 percent
Royal Enfield, headquartered in Chennai, posted domestic sales of 65,492 units in the month under review, up 35 percent over the same period last year (48,489 units). With 3,503 units sold, exports recorded a growth of 82 percent. Total sales in December 2020 were 68,995 units with a growth of 37 percent. In November 2020, around 59,084 units were sold, which corresponds to a growth of 11 percent compared to the previous month. It is understood that the recently launched cruiser, the Meteor 350increased sales for the medium-sized motorcycle segment player.
Yamaha Motor India: 39,224 units / 33 percent
Yamaha Motor India achieved total sales of 39,224 units in December 2020. This corresponds to a growth of 33 percent compared to the same period of the previous year (29,486 units – December 2019). The company sold around 53,208 units in November 2020 and posted a 26 percent month-on-month revenue decline. The company has seen successive revenue growth for the past six months since the COVID-led lockdown was lifted. With a strong focus in 2020, Yamaha saw positive year-over-year growth. The company expects that aggregate demand will increase in 2021 due to the different demands for personal mobility.
The year 2021 has begun and the rural Indian market is showing signs of further growth in the coming months which could mean good news for commuter motorcycle sales. However, demand from urban India, which accounts for the majority of scooter sales, remains lukewarm. The buzzword for the industry is: cautiously optimistic.
|Two-wheeler sales in India|
|Companies||December 2020||December 2019||Change (units)||Change (%)||November 2020||Change (units)||Change (%)|
|Honda Motorbike & Scooter India||2,42,046||2,30,197||11,849||5%||4,12,641||-1,70,595||-41%|
|TVS Motor Company||1,76,912||1,57,244||19,668||13%||2,47,786||-70,877||-29%|
|Yamaha Motor India||39.224||29,486||9.738||33%||53.208||-13,984||-26%|
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